Iconic products will soon be exclusively available at Farm Boy stores
Ottawa, ON (July 10, 2019) – Farm Boy has agreed to purchase the assets of Ottawa’s Rideau Bakery from the Kardish family and is working on a plan that will keep the iconic brand alive in Farm Boy stores across Ontario.
Since the announcement that the Rideau Bakery, an Ottawa institution for almost 90 years, would be closing, members of the Farm Boy executive team worked with the Kardish family to come to the agreement. The traditionally-made and kosher eastern European breads and rolls, loved by generations of Ottawa families, will soon be available again.
“At Farm Boy it’s all about the food and we couldn’t be prouder to make Rideau Bakery’s exceptional baked goods an integral part of our offering,” said Jeff York, Co-CEO of Farm Boy. “We are working now on the plan to get the products into our stores as soon as possible, making sure that they use the same centuries-old secret recipes and techniques that are going to delight Farm Boy customers not just in Ottawa, but also in our stores across Ontario.”
Three generations of the Kardish family have worked in the kosher bakery since it was established around 1930, producing its renowned rye bread made the traditional way, along with challah and other egg bread products, among the broad assortment. Rideau Bakery’s old-world bread recipes were brought to Canada from the Ukraine by Rifka Kardish and her sons.
“This really is a white knight scenario for us,” said Louis Kardish on behalf of his brother David and sister Debbie Baylin (Kardish), the trio who ran the iconic bakery until they closed it earlier this month. “We will see the tradition of our grandmother’s old-world, kosher baking live on, supported by Farm Boy’s modern management and logistics. We are thrilled that customers will soon be able to find Rideau Bakery products at all Farm Boy locations.”
The Farm Boy locations at Rideau Centre, Hillside Plaza, Train Yards and Blue Heron Mall are all very close to the former Rideau Bakery store fronts on Bank and Rideau streets.
About Farm Boy
Farm Boy fresh market stores have been providing a fun and friendly, fresh market shopping experience for over 36 years with legions of loyal fans in Brantford, Cambridge, Cornwall, Hamilton, Kingston, Kitchener, London, Ottawa, Pickering, Toronto, Whitby and Oakville. Farm Boy currently operates 28 stores in Ontario, all of which are brimming with wholesome, healthy, tasty food choices. Farm Boy is part of the Empire Company Limited (TSX: EMP.A) group of companies.
Media Contact:
Nicole Salloum
t: 613.247.1908
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farmboy.ca
Farm Boy Company Inc, 1427 Ogilvie Rd, Ottawa ON K1J 8M7
