September 9th, 2016

Farm Boy Announces September 15th Grand Opening for their Farm Boy™ Cambridge Store

Ottawa, ON (September 9, 2016) – Ontario-based Farm Boy 2012 Inc. (Farm Boy) today announced the official grand opening of its first Cambridge fresh market store, located at 350 Hespeler Road, on Thursday, September 15, 2016.

Customers are invited to share in a ribbon cutting ceremony at the store at 7:40am on Thursday, September 15. The first 50 customers in line will receive a Farm BoyTM Gift Card ranging in value from $5 to $100 with one grand prize of $500.  The official grand opening celebration on Saturday, September 17 from 10am to 2pm will feature tasty samples, in store specials, Lulu the cow and face painting for the kids.

The new 22,800 square foot store marks the twenty-second Farm Boy location in Ontario. “We’re very excited to open Farm Boy’s doors to the Cambridge community,” says Jeff York, CEO of Farm Boy. “With us, it’s all about the food – offering the freshest high quality food along with the best customer experience. We look forward to welcoming the neighbourhood into our store and want to thank the community and our neighbours in Cambridge for their support.”

Along with the 140 newly created jobs, Cambridge residents will soon have the opportunity to experience first-hand the fresh, friendly and convenient fresh market shopping experience that has earned Farm Boy legions of loyal fans in Ontario for over 30 years.

True to its roots, the new Farm Boy will carry locally sourced foods and deliver abundant varieties of fresh produce, natural and organic foods and unique specialty items, including artisanal farmstead cheese, butcher-quality fresh meats, eco-friendly sustainable fresh seafood and its popular line of store brand products.

Best of all, Cambridge residents can look forward to an unparalleled selection of wholesome, preservative-free, fresh meals, made from scratch in the Farm Boy Kitchen and ready to eat at home or in the Farm Boy in-store eating area. The store will feature an incredible 54-foot self-serve food bar offering fresh greens, grains, grilled proteins and an array of hot and tasty favourites.

“We have built a solid reputation in Ontario as a top destination for fresh, wholesome food,” said York. “We’re confident this reputation will continue to grow in Cambridge and we plan to work hard to earn their business.”

What’s in store for shoppers at Cambridge’s new Farm Boy?

  • Abundant, high quality fresh produce; with organic and local in season.
  • Hundreds of Ontario-made products including organic, natural and gluten free items.
  • A 54 foot wholesome and healthy fresh salad and hot bar, with fresh sushi and pizza made to order.
  • Farm Boy beef, cut from Canada AAA beef, deeply marbled and aged a minimum of 14 days.
  • Over 300 local farmstead, artisan, international and Canadian award-winning cheeses.
  • Fieldgate, hormone free, fresh organic beef, pork and chicken and eco-friendly, sustainable fresh seafood.
  • Fresh Oven Roasts cut to order made with premium meats, slowly roasted in the Farm Boy Kitchen without nitrates or preservatives.
  • 500 fresh Ontario dairy products including Ontario organic milk delivered fresh.
  • Over 15 varieties of fresh soups, all made from scratch and served hot or ready to take home.
  • A bright, relaxing in-store eating area with free Wi-Fi.
  • Lulu the Cow, in stores greeting children every Saturday from 10am to noon.

About Farm Boy 2012 Inc.
Selected as one of Canada’s 50 Best Managed Companies, Eastern Ontario based Farm Boy provides a unique and friendly, fresh-market shopping experience compared to traditional grocers. Featuring their signature farm-fresh produce and organic, natural and locally sourced foods, plus their popular store brands and wholesome fresh prepared meals, made from scratch in the Farm Boy Kitchen.

With legions of loyal customers, Farm Boy has grown from a small produce stand starting in Cornwall in 1981 to 21 stores located in Brantford, Cornwall, Kingston, Kitchener, London, Ottawa and Whitby, with the Cambridge location opening September 15. The company plans to continue its fresh market expansion across Ontario with more stores planned for 2016-2017, including Pickering, ON next.

For more information, contact:
Carolyn Trudel
Director of Marketing
Farm Boy 2012 Inc.
1427 Ogilvie Rd, Ottawa, ON, K1J 8M7
613-747-2363
ctrudel@farmboy.ca
https://www.farmboy.ca/ebook/cambridge


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