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spacer September 2010 -
Expansion by popular demand. Farm Boy to add 10th store in Eastern Ontario.
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New and delicious DUO and TRIO meals offer take-home convenience
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Farm Boy Prepares for its next phase of growth with arrival of Jeffery York as CEO.
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Farm BoyTM Chef Prepared - Now Serving Ottawa South
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4,700 lbs of fresh jujubes on their way to soldiers and peacekeepers around the world.
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Farm Boy Fun Park Phase II Complete
Article in EMC Ottawa West, October 31, 2008.
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Farm Boy's 'Chef Prepared' takeout menu serves growing demand for fresher foods and healthier eating
Article in Ottawa Citizen, Business section, June 15, 2007.
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Farm Boy Opens 10th store and presents $70,000 cheque to CHEO
The Ottawa Business Journal coverage of Kanata Signature Centre opening and CHEO announcement.
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Grand Opening of 10th store in 25 years marked by announcement of Farm Boy Fun Park for CHEO, Farm Boy chooses occasion of second Kanata store opening to launch a very special project for the hospital.
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Farm Boy Opens in the Blue Heron Mall
See how it has everything Farm Boy shoppers have come to expect, in this PDF of an Ottawa Citizen article.
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Farm Boy Brings its Recipe for Success to Central Ottawa
Farm Boy Opens Doors to its Ninth Location.
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Farm Boy to Open a Second Store in Kanata
Much-Anticipated Grocer Brings the Freshest, Finest Natural and Gourmet Foods with Opening of its Second Kanata Store
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Local Grocer Opens Doors to Newest Location
Located at 3033 Woodroffe Avenue this new location houses...
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Farm Boy Signs on as a Sponsor for the Cornwall Community Hospital Campaign

Farm Boy Inc. (Farm Boy), one of the fastest and most successful grocers of fresh healthy foods in eastern Ontario is pleased to announce its contribution of $25,000 to the Cornwall Community Hospital Our Hospital, Our Future Campaign.
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spacer November 5, 2010
Farm Boy coffee roasted 10 days fresh, a 'perk' for shoppers

Fair trade, organic, shade grown, locally roasted coffee beans guaranteed fresh.

[OTTAWA, ON, November 5, 2010] Farm Boy Inc. today unveiled a unique approach to roasted coffee that assures coffee lovers a steady supply of the freshest brew. The program, which recently completed testing in three Farm Boyô locations, was officially launched this week in all stores.

Farm Boy Fair Trade Organic Coffee uses the highest quality, shade grown beans, roasted locally and delivered fresh to all nine Farm Boy stores, at the very most, every ten days. This means customers can purchase coffee at the peak of freshness.

"It is an ambitious undertaking," states Jeff York, CEO at Farm Boy, "but one that fits with our overall commitment to incredibly high standards of freshness and quality control."

Farm Boy Fair Trade Organic Coffee is locally roasted, in small batches in Almonte, Ontario, which helps enormously. Mr. York explains, "Every 10 days or less, our roaster arrives at the store and replaces all the beans in our fresh roasted program. They don't replenish them, they replace them. Every bean. That is the only way we can be sure that all of the coffee beans in our bins were roasted ten days ago or less."

As part of the introduction to Farm Boy Fair Trade Organic Coffee, brewing tips will be available in all stores and website (farmboy.ca) to help customers make the perfect cup of coffee.

York continues, "It is quite possible that some of our customers have never tasted truly fresh coffee. Our Farm Boy Fair Trade Organic Coffee will change that. We promise that every coffee bean is roasted 10 days ago, or less."

In addition to being fresh roasted, the coffee beans Farm Boy imports are all certified organic1, fairly traded2, shade grown3 and delivered straight to stores throughout the week. So it's always fresh.

About Farm Boy Inc.
Farm Boy is a locally owned food retailer recognized for its produce, meat, bakery, cheese and chef prepared items. Incorporated in 1981, the company provides a unique shopping experience in comparison to big box retailers or traditional grocers. Additionally, Farm Boy produces its own extensive line of private label products made with absolute dedication to the highest standards of quality and freshness. Headquartered in Ottawa, Canada, the company currently has nine (9) stores in the Greater Ottawa and Cornwall regions.

Notes:
1 Beans are certified organic by Procert.
2 Fairly traded means coffee growers are provided a "minimum price" guarantee.
3 Shade grown describes an ecologically friendly method of growing coffee in it's natural environment under the shade of a canopy of trees.


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